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Market Research Methods

Updated 3/15/2017

Launch Tool
Market Research Methods
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​This tool provides for different methods that can be utilized to help in both your strategic or tactical market research​ for a requirement.  This tool is referenced in SBP 202.

The website link, http://www.acq.osd.mil/dpap/cpic/cp/market_research.html, takes you to the DPAP Market Research/Market Intelligence website wiht has more market research resources and a link to the Market Research Report Guide for Improving the Tradecraft in Services Acquisition.  This Market Research Guide is referenced in SBP 102 and the updated CLM 059.